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How the content week works

Updated October 8, 2026

Short answer

Viralyse builds 7 days of posts from your strategy. The format mix depends on your goal: to grow, more Reels; to sell, more proof and offers; for authority, more educational carousels; for community, more conversation. Each day has a funnel job — reach, saves, conversation or conversion — with the right call to action and a Stories suggestion.

Step by step

  1. During onboarding, pick your main goal (sell, grow, authority or community).
  2. The AI generates the week: each day shows the format, the day's goal and the topic.
  3. Open the briefing to see the hook, structure, CTA and Stories suggestion.
  4. Don't like a topic? Swap the idea: the day's format and goal stay, only the topic changes (free).
  5. Click approve and generate to create the day's full content.

Good to know

  • The week learns from your profile: if your Reels perform much better than other formats, the week gets an extra Reels.
  • Last week's topics are used as context to avoid repeats.
  • Carousels are on the Pro plan (up to 3 per week).
  • A profile's first week is free; later weeks use 15 credits.

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